Hundreds braved the afternoon heat Sunday for Masters of Taste, a new and exciting outdoor, luxury festival which made its inaugural debut April 3, on the field of the historic Pasadena Rose Bowl.
Masters of Taste brought L.A.’s Top Master Tastemakers together for one afternoon to celebrate all realms of taste.
Approximately 2000 influential food and beverage enthusiasts from throughout the greater Los Angeles attended this exciting festival. This year’s Masters of Taste included the finest fare from 40 Culinary Masters and restaurants, an array of delectable sweets prepared by L.A.’s top Sweet Masters, signature handcrafted cocktails, and tastings from over 25 Beverage Masters which will include bartenders from top cocktail bars, wineries, local craft breweries, pressed juices, hand roasted coffee; plus lifestyle activations, live entertainment, and much more.
The beneficiary of Masters of Taste is Union Station Homeless Services, a 501 (c) 3 nonprofit organization committed to helping homeless men, women, and children rebuild their lives. Headquartered in Pasadena, the agency is the San Gabriel Valley’s largest social service agency assisting homeless and very low-income adults and families with services including street outreach, meals, shelter, housing, case management and career development. Since 1973, Union Station Homeless Services has helped thousands of people who were once homeless and without hope. 100 percent of the proceeds from this year’s event will directly support Union Station Homeless Services.